Home Latin America SALES LEADS LATAM: Jägermeister, Southwest Airlines, Radisson…

SALES LEADS LATAM: Jägermeister, Southwest Airlines, Radisson…

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A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the market and/or targeting Latin American consumers right now.

2018 NETWORKING SOLUTIONS. To find out about Portada's new networking solutions targeting the decision makers of the below campaigns, please contact Sales Manager Isabel Ojeda at isabel@portada-online.com.

For prior Sales Leads LatAm editions, click here.

  • Jägermeister

Phaedrus has apponted media agency Trade for Jägermeister's communication. The media agency will be in charge of strategy, planning and implementation of the beverage brand next digital campaign.

  • Southwest Airlines

Southwest Airlines will start cargo service to four destinations – Mexico City, Cancun, Los Cabos and Puerto Vallarta – this May, with plans to add more markets. Photo: Provided By Southwest Airlines / Ashlee Duncan/Southwest AirlinesSouthwest Airlines said it will start cargo service to four destinations – Mexico City, Cancun, Los Cabos and Puerto Vallarta – this May, with plans to add more markets. Southwest said it will start service to four destinations – Mexico City, Cancun, Los Cabos and Puerto Vallarta – this May, with plans to add more markets throughout the year. The Dallas-based carrier said it still needs government approval, but seemed confident that won't hold up its plans.The launch of international service is enabled by a new technology system to handle sales and back office accounting that's being rolled out next month.

Leading hotel group Radisson has announced the opening of a new property in Curicó, Chile.The new Radisson Hotel Curicó features a modern design with exceptional amenities. Located in Curicó, the hotel is minutes from beautiful vineyards and the many attractions in the nearby commercial district.

2018 NETWORKING SOLUTIONS. To find out about Portada's new networking solutions targeting the decision makers of the below campaigns, please contact Sales Manager Isabel Ojeda at isabel@portada-online.com.

IHG on February 20 announced that avid hotels, its new high-quality midscale brand, is now available for franchising in Mexico.The launch of the brand in Mexico closely follows the introduction of avid hotels in the U.S. and Canada last fall, where the company has already signed 75 franchise agreements. This milestone further demonstrates the brand’s rapid start and growth potential, according to IHG.The franchise fee for the brand will be five percent of gross rooms revenue, and all avid hotels franchise agreements for Mexico executed before Sept. 30, 2018, will be eligible for a two-point franchise fee discount in year one and a one-point franchise fee discount in year two. This incentive can only be earned if the hotel opens by Sept. 30, 2020.

  • Copa Holdings

Copa Holdings continued its strong operating momentum in the fourth quarter of 2017 in LatamThe number of flights, passengers, and miles flown were up, and the cost to fly was down, driving solid profitability. Stronger results were driven by a growing fleet, which allows for more available revenue miles. But costs were also down after management adjusted how long the company would depreciate aircraft. Here are the operating highlights to understand for the quarter:In January, Copa took delivery of a 737-800 aircraft, increasing the fleet size to 101. There isn't a lot differentiating airlines, but Copa Holdings has distinguished itself as one of the best operators in the world.

NEW FEATURES TO PORTADA'S INTERACTIVE DATABASES
We have incorporated new features to the interactive database of corporate marketers and agency executives targeting LatAm consumers:
New Leads: Weekly more than 20 new leads uploaded to the Database by the Portada team as well as the contacts related to the above weekly Sales Leads column written by our editorial team.
Download the Database: Download the full Database in Excel Format.
Search Database: You can search through a user-friendly interactive Interface: Search Fields include: Name, Company/Agency, Job – Title, Address, Zip, E-mail, Accounts (Agency), Phone, Related News.

Celeste Martorana @celesmartorana

Celeste joined Portada’s team in 2014. Since then, she has been working as an editor for Portada’s English-language website and compiling information for Portada’s Databases.

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